I guess that’s true if you can find two friends who like vanilla and strawberry. Their marketing department advertised it as a candy bar so big it could be shared with two friends. One was strawberry, one was chocolate and one was vanilla. It came in a box and had three mini candy bars in it. Sign up here for our daily Thrillist email, and get your fix of the best in food/drink/fun. Mars, Incorporated introduced 3 Musketeers in 1932. Neapolitan or no, this bar’s only big enough for one of us. It originally came in a package of three. As such, M&M-Mars suggested sharing the deliciously creamy chocolate with a friend. Lets start with Three Musketeers The Three Musketeers candy bar was invented by Mars, Incorporated in 1932. So, if you prefer strawberry and vanilla alongside your fluffy whipped chocolate, you can go ahead and put the blame on those pesky Axis powers.Īnother fun fact? Those three little Musketeers only cost 5¢ a pop when the bar debuted and was marketed as one of the market’s biggest bangs for your buck - er, nickel. And just like that, 3 Musketeers’ current chocolate-covered chocolate configuration was born. So, in 1945, the candy megacorp decided to axe poor strawberry and vanilla, saving just their precious chocolate from sudden death. Since they couldn’t get enough of the sweet stuff to continue making all three flavors, M&M-Mars had to make a choice. But, as you might remember from history class, the country entered World War II soon after, and wartime restrictions like sugar rationing hit the candy industry hard. Here's the story: When the beloved M&M-Mars chocolate bar was first introduced back in 1932, it featured a Neapolitan assortment of individual flavors packaged all together. “TIL,” it began, “the 3 Musketeers bar originally had 3 flavored bars in one package (Chocolate, Strawberry, and Vanilla) hence the name, 3 Musketeers.” 20 hours later, Synergy_synner’s tidbit of trivia had racked up over 1,275 comments and had been upvoted nearly 6,000 times. Yesterday afternoon, a Redditor called Synergy_synner posted a seemingly banal link on the site’s super popular TIL subreddit (aka Today I Learned). As it turns out, the iconic bar began life as a strawberry-vanilla-chocolate combo, making it more akin to Neapolitan ice cream than your standard fudgy fare. 3 Musketeers, that inexplicably addictive, melt-in-your-mouth trick-or-treating go-to, wasn't always just for chocoholics.
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